Microsite design by Alan (R3DO) Rodríguez.
From the designer: Due to the beetle 50th aniversary in Mexico we made this website as a commemoration and promotion of the new edition. The website user experience is a journey through the car special features combined with a friendly interface design.
Custom logo design by Jared Granger, Kris Poore, and Somi Choi.
Local entrepreneur, and nationally recognized healthcare expert, Quint Studer, sought to inspire change within the citizens of the thriving and growing city he calls home. Thus, was born the Studer Institute. The goal was to provide community research and quality of life metrics to inspire citizen-powered change.
idgroup partnered with the Studer Institute to help tell their story. Over the course of that relationship, we conducted a leadership dialogue summit to engage the team charged with sparking this Pensacola change revolution—giving voice to the new organization in a way that would resonate with the community. The Studer Institute story was translated into a visual brand consistent with their story, branded communication materials, a website, online video and a series of advertising highlighting the citizens within our community who are already propelling Pensacola to new heights
Custom branding for Adlin Inc. by Apartment One.
From the designer: “Tamara Adlin, a Customer Experience guru known for her wealth of eCommerce experience and expertise, approached us to revamp the brand presence of her consulting company, Adlin Inc. We focused on two key areas of client interaction: her company website and business card.
Tamara’s bold, dynamic personal style is a key reason she is beloved by clients and colleagues alike. These unique qualities were the inspiration for her new logo, which we executed in her personal handwriting—an approach that imbued the result with her vibrancy and individuality. In designing the user experience and interface, we took cues from Tamara’s own work process, which utilizes ‘whiteboarding’ and post-its to solve and strategize around complex user-experience challenges. With those elements in mind, we created a fun, flexible, whiteboard-inspired framework in which to showcase her site’s various offerings, including consulting, persona development, UX Pioneer interviews, and her personal blog.
We created custom letterpress cards that were edge-painted on all four sides with the four colors showcased on the multi-colored website. Tamara frequents digital and UX conferences and it was important that, much like her, her card would stand out in the crowd. We’re thrilled to have had the opportunity to bring such a special company and identity to life.”