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In Packaging

Photography Packaging Can Be Ugly – Not for The Photographic Archive

On 06, Oct 2014 | | In Packaging, Print |

Photography packaging by Lundgren Lindqvist.

From the designer: The Photographic Archive (TPA) is a collaboration between Lars Dyrendom and the Hasselblad Foundation Library. Dyrendom is a Danish born artist currently residing in Sweden. Dyrendom’s main interest lies in investigating questions about identity – how we construct images and ideas about ourselves, individually as well as collectively.

The Hasselblad Foundation was established in 1979 in accordance with the last will and testament of Erna & Victor Hasselblad. The main aim of the Foundation is to promote research and academic teaching in the natural sciences and photography.

Every month, Dyrendom, or an invited guest curator, selects and presents 4-5 photo books from the Hasselblad Foundation Library. Each month has a specific theme, to which the selected books adhere.

Dyrendom approached us to design the identity and website for TPA. The vertical orientation of the logotype emulates the shape of the back of a book on a shelf. The single dash preceding ‘Archive’ connects to the parallel ‘O’, creating a distinct marque referencing the focused eye of the photographer.

To advertise TPA, we designed bookmark and a wooden book stop in the shape of a book. These were distributed to galleries, libraries and art book shops around the world.

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In Branding



In Packaging

Bottle Packaging for Finisima by Savvy Studio

On 02, Oct 2014 | | In Packaging, Typography |

Bottle packaging by Savvy Studio.

From the designer: “Finísima is an artisanal beer that leans on independent brewing without sacrificing the reach and reception of more commercial brands. A Golden Ale, perfect for introducing the unaccustomed drinker into the world of artisanal beer and yet, its style is respected by connoisseurs.

Visually, it conveys a premium and defying presence. Through unusual formats, it displays top-quality finishes and materials. This is contrasted by a graphic language inspired on Pedro Friedeberg’s work and the Mexican surrealists from the 50s and 60s. We want to create an imaginary universe inspired by bohemian nights and struggling artists where Finísima is served as an antidote against routine or a potion for freedom and artistic creation.

Visually there is a need to continue with a premium and challenging aesthetic, using materials and high quality finishes in unusual formats, contrasted by a language inspired by the work of Pedro Friedeberg and Mexican surrealism of the 50 and 60. We seek to create an image based on lost bohemian nights in bars, misunderstood artists, and an antidote to routine in favor of free artistic creation.”


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In Packaging

Music Packaging for Emily Haines

On 16, Sep 2014 | | In Packaging |

Music packaging by Joshua Lynne.

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In Packaging

Headphones Packaging – New Zealand All Blacks for Ruby World Cup

On 15, Sep 2014 | | In Packaging |

Headphones packaging and design by Max Kuehne and Paperlux.

From the designers:

Congratulations to the All Blacks on winning the Rugby World Cup 2011! adidas asked our friends and partners from The Art Box Collection to develop a present for the players and 40 partners. Alex Sun and Richard Lange developed 70 personalised and individual boxes together with our Creative Director Max Kuehne. This unique cherrywod box is etched with motives developed by the moko-artist Rangi Kipa from New Zealand. The doors can be pushed open into 4 directions and generate 4 different mokos. Inside the box, personalized Sennheiser headphones and an individualised book are found – each covered with the original material of the famous black jersey. The rest of the book tells the story of a 12-year long partnership – building on Pride, Passion and Partnership.


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