Bottle packaging by Savvy Studio.
From the designer: “Finísima is an artisanal beer that leans on independent brewing without sacrificing the reach and reception of more commercial brands. A Golden Ale, perfect for introducing the unaccustomed drinker into the world of artisanal beer and yet, its style is respected by connoisseurs.
Visually, it conveys a premium and defying presence. Through unusual formats, it displays top-quality finishes and materials. This is contrasted by a graphic language inspired on Pedro Friedeberg’s work and the Mexican surrealists from the 50s and 60s. We want to create an imaginary universe inspired by bohemian nights and struggling artists where Finísima is served as an antidote against routine or a potion for freedom and artistic creation.
Visually there is a need to continue with a premium and challenging aesthetic, using materials and high quality finishes in unusual formats, contrasted by a language inspired by the work of Pedro Friedeberg and Mexican surrealism of the 50 and 60. We seek to create an image based on lost bohemian nights in bars, misunderstood artists, and an antidote to routine in favor of free artistic creation.”
Clever branding for I Love Shoes by Eskimo.
From the designer: “People love shoes, many shoes. They like buy new models, collect them, care about it. If there is a lot of shoes you need a place where you can keep all of them. The best decision is shoe shelf, which includes many sections for any items. This symbol was used for logo of I LOVE SHOES store.
Like the shelves can be different and the logo has some variations. It has a mathematical proportions and that’s why it’s easy transformable.
White, yellow and brown color palette creates feeling of comfort and easiness with a little touch of luxury. For corporate cards there were made holders in the shape of shoes. They would be used in store cash zone.
White personal business cards (600 g/m2) were embossed over the silk printed text to create imitation of the shoe shelves.
Website design continues identity style. It keeps impression of purity because of new layout and color scheme.”
On 30, Sep 2014 | | In Typography |
Original typography by Aranxza Lopez Alvizo. From the designer: “Inspired by Russian Constructivism, Lixo is a sans-serif typeface.”
Website branding by Maks Arbuzov.
From the designer: “Granum (грани english translate verge) is the website about the architecture and all sides of the creation and design of buildings and structures. Simple logotype Granum transmits multifaceted of website and occurs where there are verges.”